What We Represent

At the Grand Naniloa Hotel Hilo, our logo is more than a design — it’s a reflection of who we are and what we stand for. Every element was thoughtfully chosen to tell a story rooted in Hawaiian culture, community, and connection. 

Through these symbols, we honor our heritage, embrace our people, and welcome all who visit our shores.

 

 


a pair of hands in the dark

The Hands

The Hands that are key to the storytelling in the fine art of Hula and Open Arms (hands) of Hoʻokipa, Hawaiʻi’s famous heartfelt hospitality. We recognize that our success is intertwined with the support and patronage of our residents and we want to share our appreciation.

a grey rope in a circle

The Twisted Rope

The Twisted Rope resembles the memory of King Kamehameha naming Hilo, intertwining the people of this ʻāina. Fostering deeper relationships with our community and guests creating a welcoming environment for all.

a bird flying in the sky

The ʻIwa Bird

The ʻIwa Bird is a symbol of our ability to handle any storm ahead of us while valuing one another. This past year has presented us with many challenges, but it has also shown us the strength of our community and the power of resilience.

a grey circle with black background

The New Moon

The New Moon displays our openness to welcoming positive energies and releasing negative ones.

stars and waves in the sky

The Stars and the Ocean

Stars and the Ocean to honor wayfinding and its importance to Polynesia.